It is no secret that many big companies all over the world spend millions of dollars on their advertising campaigns and creating a good image of their brands. They hire renowned marketing specialists to come up with attractive, catchy slogans that customers would associate with the brands. And it really works. Slogans like: “Just do it”, “I am loving it”, “Connecting people” etc. are well known in many countries around the globe. But are these slogans really matching what the brands represent? Well, not necessarily. And this is what made Nashville-based graphic designer Clif Dickens come up with new, more fitting slogans that would portray the brands in the way that the public appear to see them. Needless to say that his new, brutally honest slogans make significantly more sense than the original ones. If you are ready to get some good laugh over Dickens´ new slogans expressing what we usually tend to think of some of the world´s most renowned brands such as Louis Vuitton, Starbucks, IKEA or YouTube, check out these 25 Brutally Honest Advertising Slogans By Clif Dickens.
If you enjoyed Clif Dickens’ work. Be sure to check out his gallery for more incredible pieces (which you are more than welcome to buy).