Blogging is a fun way to express your thoughts and a great way to share your passion. Success in blogging means hard work and a whole lot of patience. Like in any other field, success comes to those who are open to learning. The best way to improve your blogging skills is to tap into the knowledge from people who are already successful.
The insights from people who have done it before is very valuable and has been tried and tested. Here are twenty five tips from twenty five bloggers you’ll probably want to implement today.
“Create an outline before you even begin writing” – Sharon Hayes
When you sit down to actually write your post, flesh out each point in as much detail as you need and then go back and write your introduction paragraph(s) and closing paragraph(s). From there, it becomes easier to create a title for your post too. Simply focus on the end result you want your readers to achieve. Following this structure will help you not only dramatically help you overcome writer’s block and decrease the time required to write an individual post but you’ll likely find the readability of your posts increases as well!
“A blog is not a sales platform” – Gabriella Sannino
Keep in mind a blog – even a company blog – shouldn’t be used as a sales platform. I understand some will use it to showcase their products, and services but ultimately it should play a supporting role in your online presence. I like keeping the tone on a personal level. Again you are not selling your services here; you should be introducing readers to your brand, company, and the people that are driving that brand.
I personally like to write the way I speak, in order to create conversations. One advice most newbies will ignore is responding to comments. Make sure the comments come from legitimate users and not spam. It’s hard to differentiate between the two, since they (spammers) have become pretty sophisticated. But take the time to look at the URL they are coming from. I know you want to approve all of them in order to look like your blog is popular…but don’t do it. In conclusion mix things up, don’t just write great content, make great videos, share great conversations, and keep it coming monthly. Don’t stop, it takes a while but very well worth your time!
“What questions do YOU need to ask” – Sandi McKenna
Just getting past the anxiety about ‘Can I do this’ may the biggest hurdle you overcome when starting a blog. I assure you, you can do it. Everything from “Do I use WordPress theme or is Blogger the way to go” to “What is SEO” can be so overwhelming. But, none of that will matter if you don’t have a clear vision for your blog. Of course just about everything has been blogged about, so define your niche. What do you love? What is your passion?What do you know that sets you apart? And most importantly, what won’t you get bored with after a few months?
What do you want your blog to accomplish?
a) Do you want to inspire your readers? b) Do you want to educate them? c) Do you want to share your expertise? d) Is your goal to have fun or to make money?
How often will you post?
a) Once a week? b) Twice a week? c) What day? What time?
What will you post?
a) Short snippets and paragraphs? b) Photos and/or videos c) Will you have guest bloggers?
You get the idea. No matter what you decide above all else, you have to be consistent. Consistency is the holy grail of blogging.
“Create trust with your readers” – Marty McPadden
Edit your post before you hit the publish button. It doesn’t matter if you are new to blogging or whether you are a veteran, you need to make sure your words makes sense and your spelling and grammar is correct. If you are unsure, have someone you trust read your article with a critical eye and offer editing suggestions to make sure your post is worth reading and sharing by your target audience. All great writers have editors working with them.
Aside from editing your written post, it is also imperative that if you use video as a main component of your blog to have a trusted colleague watch your video before you post it publicly. Is the information on your video accurate? Are there any technical issues? Does it flow properly and tell a story? It is important to share content that is relevant and well made. You only have one chance to make make a positive first impression. Don’t blow it by sharing mediocre content.
” Be consistent – give readers reason to come back” – Melissa Stewart
We’ve had our site up for 3 years now and it’s still a WIP (work in progress). I’m still learning but there are a few things I know to be true! Be yourself! Write like you talk and in YOUR voice. Don’t try to be someone you aren’t. It’s easier to do when you’re blogging about what you love. Find YOUR niche and stand out it in it by being YOU. Be consistent. Give readers a reason to come back! Post frequently when you have GOOD content to share. No posting just to post!
Build relationships! Respond to your readers questions and comments. Take time to interact with readers on your social media networks, like Twitter and Facebook. Visit their blogs and leave a comment. Just get started and GROW as you GO. There will always be more to learn, new tricks, new tools, and something “shiny” you need to have, hold, or install. Just jump in! The magic is in the action! And most of all, HAVE FUN!