If you’ve seen our article on 25 famous logos with hidden images then you are aware of the fact that companies like to have some fun with their names and logos. But where do they get the ideas in the first place? Pay attention because when you get around to starting your own Fortune 500 Company you’ll probably be interested in knowing how these 25 big companies got their names.
In 1946 it changed its name from U-Tote’m to 7-11 after the new store hours of 7am to 11pm went into effect.This famous company name comes from the Japanese name “Nintendou”. Roughly translated “Nin” means “entrusted” and “ten-dou” means “heaven”.You may not have guessed, but the Pepsi founders were evidently a bit nerdy as the name of their world famous product is derived from the digestive enzyme pepsinAtari is actually taken from a Japanese word used in the game “Go” that signals when an opponents pieces are in danger of being captured. This is much like the word “check” is used in chess.Short for the original name – National Biscuit Company.It is derived from the Latin word sonus, which means “sound” and was chosen because the word “sony” is so easy to pronounce in most languages.It came from the nickname of founder Adolf Adi Dassler. Rudolf Rudi Dassler, his brother, also started a shoe company called Ruda, which later turned into PumaThis international company started out as wood pulp mill just outside the Finnish town of Nokia.Although some people believe that the enunciation of Arby’s stands for “roast beef”. this isn’t true. It actually stands for the initials of its founders, the Raffel Brothers.Short for Service Games of Japan, this company originally imported pinball machines onto US military bases around the Pacific Rim.The company’s first product, the ever sharp pencil, is actually where this multinational corporation got its name.Not many companies dive into the world of fiction literature to find inspiration for their brand but Starbucks is not just any company. It’s name comes from a character in the story of Moby DickIt was actually named after a body of water (Adobe Creek) that ran through the property of founder John Warnock.A Rhebok is actually a type of antelope found on the savanna in Africa and these days it’s also the inspiration behind the name of an international brand.Allegedly its name was taken from the coca leaves and kola nuts used in the original ingredients.1 2
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I like how these companies became a household name. Very catchy, indeed.