25 Incredibly Creative Bench Ads

Posted by on August 20, 2012

Although park benches may not be the first thing that comes to mind when contemplating creative advertising, many times its the places you least expect that you find the greatest examples of what you’re looking for. As a case in point, consider the following bench advertisements. With everything from Amnesty International to Pampers, these are 25 incredibly creative bench ads.


25

Denver Water – Use Only What You Need

From partially constructed billboards to half finished park benches, Denver Water’s popular “only use what you need” campaign promotes sustainability around the city.

24

Marylhurst University – We’re Closer Than You Think

This cleverly designed desk on a bench creatively suggests how easy it is to enroll at Marylhurst University.

23

BMX Rider Magazine

It’s an ad campaign targeting the adrenaline junkies. Sit at your own risk.

22

Becherovka – Get Closer

This traditional Czech liquor markets itself with the slogan “get closer” which is exactly what this bench forces people to do.

21

District 9 – Humans Only

This bus bench is advertising the movie District 9 in which aliens are treated as second class citizens in South African refugee camps.

20

Travel Alberta

Made for Travel Alberta, these benches found around the city of Toronto had people sitting on fake ski lifts as they waited for their bus.

19

Emirates Today – Small In Size, Heavy In Content

The slogan of this English newspaper – small in size, heavy in content – is perfectly incorporated into the slanted construction of this park bench.

18

Hinz & Kunzt – Don’t Let This Place Be A Home

The popular newspaper Hinz & Kunzt sponsored this ad to raise awareness on behalf of homeless people living on the street. The bench reads “don’t let this place be a home”.



17

Clean and Safe

It’s not so much the ad that draws your attention as much as it is it’s lack of effectiveness.

16

Pampers

The slogan on this ad reads “see how sitting can be a real work out”. The aim is to make you see the world from a toddler’s perspective.

15

Cancer Research

Cancer Research UK used this bench ad to commemorate survivors of the disease. On top of the bench is written the phrase “Susan James loved sitting here and still does thanks to research into cancer”.

14

IKEA

IKEA went all out to make this everyday park bench as appealing as possible.

13

Nivea

Without getting to graphic this bench ad by Nivea manages to smoothly suggest how its product can help fight cellulite.

12

Amnesty International

This Amnesty International bench ad at a Barcelona bus stop is designed to look like a pair of electric chairs that silently protest capital punishment.

11

Martial Arts Academy

Whatever you do don’t upset the karate masters at this dojo. Apparently their hands can chop through stone benches.